“My profession is one of passion to be lived 100% or not at all! For 30 years, I have invested creatively in the studio’s evolution and brought my teams, clients, partners and suppliers on the journey with me. This privilege is not about luck, it is founded on hard work, real artistic and artisanal knowledge, detailed project management and years of experience, creating expertise. Revealing and transforming a space is a profession of infinite details, precision, responsiveness, delicacy ... and it can be stressful! But I always keep a smile on my face, because each site is like the first, and I learn from every project. It is always exciting to infuse or revive the soul of a space, rediscover the personality of a place, and bring life to a setting so that all who experience it feel good. Like the captain of a ship, I set the course and set sail. My crew is essential and everyone knows their role. We sail together, in the same direction to a safe arrival! "
& ALWAYS IN
A GOOD MOOD
& HATES BANANA
Patricia de la Torre is Argentinian, born and raised in Buenos Aires, with two educational pillars: Art and France.
Patricia looks on the world with warmth and wants to devour it. At the age of twenty she left Argentina for Brazil and landed in Buzios, the Brazilian Saint Tropez. A stone’s throw from Rio, with its magnificent beaches, culture and nightlife, it was already the place to be… well before it’s time. This is where Patricia created her first interior decoration project for a French restaurant, and started to make a living from her art.
It was by sailboat that Patricia made her adventurous way from Brazil to France to study comparative literature at the Sorbonne. Guadeloupe was the next stop, and where she spent 3 inspiring years creating props and sets for advertising films. Strengthened by this experience, she returned to metropolitan France with no expectations. Patiently Patricia wove her network and slowly but surely made a name for herself in Paris’s world of interior decoration. Around this time, she created her first bas-relief and porcelain line for Guy Degrenne.
More and more, Patricia’s creativity, dexterity and expertise were called upon. Atelier de la Torre was founded in 1990 in Paris, the first 3 years saw orders pouring in and Patricia building her loyal team. Today, a team of over 30 artistic professionals accompany her on the many projects in France and around the world: brasseries, hotels, restaurants, luxury shops, private residences … There is rarely a place, that you pass, that doesn’t contain a touch of the Torre!
10 years old / Argentina
Brazil / Buzios
Mural / restaurant...
Leaving Brazil for the Antilles
French Antilles / Paris
& advertising experiencee
Beginnings of her career :
painted walls, first bas-relief,
1990 / Paris
Projects across France
and around the world
2009 Installation of the Atelier
de la Torre in the Basque country
Our studio team of 6 full-time creative professionals are the lifeblood of Atelier de la Torre. Thanks to them, efficient and structured processes have been established to ensure the smooth running of the workshop: following logistics, organizing teams and trips, delivering projects plans and quotes, administration and accounting, not forgetting managing the relationships with clients and partners. State of the art tools and a GM always reachable allows this human scale workshop to thrive.
In a sentence:
“Atelier de la Torre is, above all, a team passionate about the decorative arts and the interplay of materials ready to respond effectively and professionally to customer requirements”
In a few key words:
Innovative / Modern / Creative / Detailed / Flexible / Responsive / Meticulous / Family / Close-knit / Rigorous
The strength of the Workshop?
L'Atelier de la Torre is a network of over 30 artisans, technical professionals, and decorative experts located in France, Italy and Spain. They are interior decorators, art restorers, theatre designers, artisan painters, gilders, sculptors, and photographers who have worked with Atelier de la Torre for many years. Faithful to the studio, they come together to work on projects based on an alchemy defined and implemented by Patricia de la Torre, who knows them all inside out! Each project is an opportunity to build a dynamic and varied team with expert knowledge relevant to the project and location. Like the ship’s captain, Patricia de la Torre sets the course.
At Atelier de la Torre, we collaborate with our clients – they are part of the team. We capture their brief, and then we move forward together. At each stage of the creative process, we consult each other, connect and exchange, to move in the same direction in real time. Our clients must enjoy this process as they are very loyal to the studio!